WUR and G-Star develop trousers made from Dutch-grown cotton

Added on 13 June 2024

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WUR and G-Star develop trousers made from Dutch-grown cotton

Photo: WUR

Wageningen University & Research and clothing manufacturer G-Star have jointly developed a pair of trousers made entirely from cotton grown in Dutch greenhouses. The project aims for the most sustainable clothing production possible. “Cotton cultivation in greenhouses results in a production increase of five to 23 times and significantly less water usage (95%) thanks to the reuse of (rain)water. Additionally, no chemical pesticides have been used,” says researcher Filip van Noort.

Despite these advantages, there are still hurdles to overcome. For example, the initial production costs are too high, making greenhouse-grown cotton currently not economically viable. Further improvements and scaling up are necessary to make ‘home-grown denim’ economically feasible in the future.