Kroger expanding Gotham Greens to more than 1,000 stores
Added on 06 March 2023
"We're proud to expand our collaboration with Gotham Greens as we work together to bring fresh, local, high-quality and longer-lasting produce to our customers in an environmentally sustainable way," said Dan De La Rosa, Kroger's group vice president of fresh merchandising. "Gotham Greens' state-of-the-art, climate-controlled greenhouses reduce the number of days the products spend between harvest and our store shelves, while removing unpredictable weather challenges and improving product quality and shelf life. These factors ultimately reduce food waste, both in stores and in consumers' homes."
Kroger is focused on reducing climate impact by reducing food waste and is committed to achieving zero food waste to landfill company-wide by 2025. Since 2017, the company has embedded retail best practices to extend freshness and reduce waste in its operations, and Gotham Greens' planet-forward agricultural production methods support the grocer's mission to create a sustainable food system.
Gotham Greens' farming practices allow the brand to grow, harvest and deliver non-GMO, pesticide-free salad greens and herbs 365 days of the year. By using hydroponic growing systems in sunlight-powered greenhouses, Gotham Greens' farms use up to 95 percent less water and 97 percent less land compared to field-grown farming.
Photo Courtesy of Kroger via The Produce News
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