PDSI partners with garden influencer Linda Vater
Added on 12 October 2023
Plant Development Services, Inc. (PDSI) is partnering with garden influencer ad content creator Linda Vater to reach new audiences.
The collaboration will highlight PDSI’s flagship brands, including Southern Living Plant Collection and Encore Azalea, through videos, new digital planting guides, newsletters, web articles and more.
As people increasingly turn to social media rather than TV for entertainment, the partnership underscores PDSI’s leadership in and commitment to embracing and furthering the evolving landscape of high-quality online garden education and inspiration.
Vater, author of "The Elegant and Edible Garden," is embarking on a high-visibility landscape renovation. After more than 30 years living and gardening in a Tudor-style residence featured in several top publications, Vater has moved to “Cottage on the Hill,” a historic cottage in Oklahoma City. This new location is being transformed with plants from Southern Living Plant Collection and Encore Azalea.
“With the launch of her highly anticipated new book, "The Garden Journal: A 5-Year Record of Your Home Garden," speaking engagements nationwide and a significant online presence, Linda Vater is the perfect partner for PDSI during this exciting year of transformation,” says PDSI Director of Marketing Corrina Murray.
Photo: Plant Development Services, Inc. (PDSI) is partnering with garden influencer Linda Vater, seen here. PDSI/Linda Vater
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