Future trends in fresh produce supply

The latest FRUIT LOGISTICA Trend Report is now available for download

FRUIT LOGISTICA’s latest annual trend report provides the fruit and vegetable sector with free and valuable information about the future of the global fresh produce trade. Entitled ‘Future trends in fresh produce supply’, this year’s report highlights the emerging supply chains, new sources of supply, and market trends that are set to change the business in the next few years.

With this free report, industry representatives can do the following:

• Access exclusive insights from industry leaders like Fruitnet, RaboResearch, AgTools, EastFruit, and Sensonomic

• Discover new growth opportunities that can drive future expansion of the international fruit and vegetable trade

• Explore the emerging supply potential in the southern Mediterranean and how it can reshape global markets

• Dive deep into the booming intra-Asia trade and its rapidly evolving dynamics

• Spotlight fast-evolving categories with detailed reports on the freshest trends in produce

• Unlock sourcing strategies from emerging and high-potential supply countries poised to transform certain trades

“All over the world, fruit and vegetable supply chains are evolving rapidly,” says report editor and Fruitnet Europe managing director Mike Knowles. “Driven by changing consumer demand in markets old and new, fresh produce trade flows are no longer as predictable as they might have been even just a decade ago.”

Produced by Fruitnet, the FRUIT LOGISTICA Trend Report is available to read now as a free download. 

About FRUIT LOGISTICA

FRUIT LOGISTICA is the leading trade show for the globalfresh produce business and and represents the entire value added chain of the fruit and vegetable sector, from producer to the point of sale. At FRUIT LOGISTICA 2024 more than 2,770 exhibitors from 94 countries displayed their products, services and technical solutions. Some 66,000 buyers and trade visitors from 145 countries took part in the event. The next FRUIT LOGISTICA will take place from 5 to 7 February 2025 in Berlin.

About Messe Berlin
Berlin has been a trade fair destination for 200 years, and has been one of the most important such hubs for many decades. Messe Berlin – the state’s own trade fair company – conceives, markets and organises hundreds of live events every year. It strives to be an outstanding host for visitors at all events, generate optimal business stimuli, and provide fair conditions for everyone. This concept is reflected in the company slogan: Messe Berlin – Hosting the World.