Why sustainable packaging is important?

NatureFresh Farms team believes in taking a holistic approach when developing new packaging concepts. If a new package helps their deliver quality produce while also reducing the impact on the environment, they consider it a win for their company, consumers, and our planet!

As the need for more sustainable packaging options grows, NatureFresh team continues to research, trial, and implement innovative packaging solutions that strike a balance between being good for both their customers and for the environment. But what is equally important is ensuring everyone throughout the supply chain - from Warehouse team to the end-consumers - have the knowledge they need to make educated decisions about the proper use and disposal of sustainable packaging.

While they explore the concept of sustainable packaging and discuss why it is so important within fresh produce, they will refer to their compostable pulp-molded tray as a successful case study. This tray took close to a year to fully develop before being introduced to the marketplace, and since its introduction, the pulp tray program has saved, to date, around 80,000 pounds of Styrofoam trays from entering landfills! This is a great success story that shows the impact a sustainable package can have when its development has been thoughtful and strategic.

WHAT IS SUSTAINABLE PACKAGING?

Many people are asking this important question: what makes a package sustainable? The answer is not as complicated as you may think.

To be considered sustainable, a packaging concept should meet these four criteria:

1.    The material is sourced sustainably

2.    The disposal options support recycling and/or composting

3.    The design is optimized for maintaining product quality

4.    The cost of production is feasible for long-term application

Image Courtesy of NatureFresh Farms

Click here to read more and take an in-depth look at these four criteria.

Source: NatureFresh Farms
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Source: NatureFresh Farms