Guests gather meaningful insights from DFG's 25th birthday bash

Added on 29 July 2024

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Guests gather meaningful insights from DFG's 25th birthday bash

Jan van Dam, CEO of Dutch Flower Group, joins in a toast to the 25th anniversary of Dutch Flower Group. Photo Courtesy of AIPH

For a quarter of a century, floral wholesale giant Dutch Flower Group has evolved and adapted to meet the ever-changing market while keeping the Van Zijverden and Van Duyn families committed to and capable of continuing as owners. The company celebrated its silver jubilee in June with a grand event.

A packed audience of 400 growers, suppliers, customers, and government officials gathered at the SugarFactory near Amsterdam on 20 June to reflect on the past and, more importantly, to look forward to the floriculture industry’s future.