Pioneering smart agri takes centre stage at FRUIT LOGISTICA
Added on 23 January 2025
From 5 to 7 February 2025 in Berlin, leading industry players and innovators will gather to demonstrate how digital technologies are transforming the cultivation, quality control and distribution of fresh produce. For trade visitors, the event offers a unique opportunity to witness the latest advances in agricultural technology.
The Smart Agri exhibition area in Hall 3.1 will feature 36 pioneering exhibitors from 18 countries, marking a significant increase over last year. These exhibitors will present AI technology for estimating fruit yields, software for farm management and quality control, sustainable and precise irrigation solutions, data-driven precision pollination, drones that are revolutionising agriculture, and much more.
A highlight of the event will be the two-day Smart Agri stage programme on the Farming Forward stage, featuring 24 presentations by leading companies on Wednesday, 5 and Thursday, 6 February. Moderated by the respected agricultural journalist Katie Gallus, the programme will kick off each morning with an introduction to the digital revolution in farming. The presentations will cover a wide range of topics, from advancing fruit quality control with non-invasive technologies to harnessing AI for greenhouse management and produce traceability. The programme will also feature in-depth discussions on the future of controlled environment agriculture and cutting-edge innovations for extending shelf life.
“With an expanded focus on digital technologies, FRUIT LOGISTICA 2025 provides a vital platform for exploring innovations that are driving the fresh produce sector,” said Kai Mangelberger, director of FRUIT LOGISTICA. “The Smart Agri exhibition will gather leading industry players to discuss solutions for efficient, profitable, and sustainable farming.”
A detailed list of Smart Agri exhibitors and the full Farming Forward stage programme can be found on the FRUIT LOGISTICA website. Tickets for FRUIT LOGISTICA 2025 are available exclusively online from the official ticket shop.
About FRUIT LOGISTICA
FRUIT LOGISTICA is the leading trade show for the globalfresh produce business and and represents the entire value added chain of the fruit and vegetable sector, from producer to the point of sale. At FRUIT LOGISTICA 2024 more than 2,770 exhibitors from 94 countries displayed their products, services and technical solutions. Some 66,000 buyers and trade visitors from 145 countries took part in the event. The next FRUIT LOGISTICA will take place from 5 to 7 February 2025 in Berlin.
About Messe Berlin
Berlin has been a trade fair destination for 200 years, and has been one of the most important such hubs for many decades. Messe Berlin – the state’s own trade fair company – conceives, markets and organises hundreds of live events every year. It strives to be an outstanding host for visitors at all events, generate optimal business stimuli, and provide fair conditions for everyone. This concept is reflected in the company slogan: Messe Berlin – Hosting the World.
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