Strategies to grow your greenhouse business in 2021

"The United re-Fresh Experience was exceptional," says Craig Fields, Director, Account Management - Northwest, RPE. "More than 30 of our employees participated in sessions that met their specific functions within the company. The content exceeded all our expectations. This was an experience that ensures our company is positioned for success in 2021."

Guiding the industry through business strategies and objectives to meet the needs of our new reality, the United re-Fresh Experience addressed these ten topics, now available on-demand:

• Strategic Thinking and Planning for a New Reality
• Finding Balance: Managing Remote and in-Person Work Environments for Success
• Managing Food Safety Through Disruption and Crisis
• Adjusting for Changing Shopper Behavior: The Dynamics of Sales & Marketing
• Sustainability: Building and Re-Building Initiatives Into Your Operations
• Creating Flexible Supply Chains to Withstand Future Challenges
• Saving Foodservice: Rebuilding the Restaurant and Hospitality Sector
• Online Produce Sales: Creating New Buying Experiences
• Building Success: Adopting Diversity and Equality into Corporate Culture
• Selfcare Strategies for Personal Well-Being in Stressful Times

Each live 90-minute session began with a presentation, followed by structured discussions in break out rooms on the same topic.

"From diversity and inclusion to food safety, shopper marketing to rebuilding restaurant and hospitality, the United re-Fresh Experience touched on our most critical challenges for the new year," says Amanda Griffin, United Fresh Vice President, Education & Program Management. "The industry embraced our creative approach to finding solutions and focusing on ways we can be successful as an industry in 2021."

Photo by Christin Noelle on Unsplash

Source: Greenhouse Grower

Source: Greenhouse Grower