A few years ago, Growy opened its first vertical farm in Amsterdam. Over the coming years, the company plans to build five new farms annually, says founder and CEO Ard van de Kreeke. “That means we’re swimming against the tide. Especially in the Netherlands, there’s a lot of scepticism around vertical farming. But our vertical farms are profitable—and we want to show other horticultural companies that it can be done.” This is one of the reasons Growy joined Wageningen University & Research’s Club of 100.
Why did you choose vertical farming?
“With Growy, our goal is to produce healthy, affordable, and local food. We see ourselves as farmers, not a high-tech company. Five years ago, we started growing herbs, lettuce, and microgreens in a controlled environment.
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