SnowStorm+ for Make-A-Wish

For three weeks, every sold stem of SnowStorm+ with Van Duyvenvoorde resulted in a donation of 4 cents to the foundation. Not only were florists able to provide customers with a stunning rose that will elevate any arrangement or decor, they also contributed to a worthy cause. The Make-A-Wish foundation makes life-changing wishes come true for children with critical illnesses and makes them forget their situation for one day.

SnowStorm+ is the perfect flower to promote this campaign – its petals symbolize hope, purity, and new beginnings, just like the children whose wishes will be granted by the foundation. Last Friday the promotion team handed out the value cheque of € 5.000,- at the HQ of Make-A-Wish Netherlands.

“We feel proud that we worked as a team with the breeder, grower, export company and all other partners such as cash and carries. Together we made this donation possible. "The personal stories told by the Make-A-Wish team were very touching for everyone of us. We hope to inspire other companies to do the same. The collective promotion group already made plans for another campaign to support this beautiful charity.” Annemieke, Marketing Van Duyvenvoorde Flowers and Plants.

"We want to say thank you to Van Duyvenvoorde Flowers and Plants, their partners and the Dutch representatives for the growers of SnowStorm+ Fresco Flowers and Rosa Plaza. Only by working together we are able to make impact. Lisanne, Marketing Dümmen Orange.

Courtesy of Dümmen Orange

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