RED Horticulture partners with Panasonic Industry Europe

Added on 18 April 2025

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RED Horticulture

Panasonic Industry Europe has collaborated with RED Horticulture, an international scale up company specializing in smart lighting solutions for greenhouse horticulture. This partnership will integrate Panasonic Industry’s Bluetooth wireless modules into RED’s advanced lighting systems, further enhancing crop yields and promoting sustainable agricultural practices.

RED Horticulture is empowering growers by providing solutions that maximize crop potential while minimizing energy consumption. By combining advanced hardware, patented software and agronomic expertise, RED said it is at the forefront of revolutionizing greenhouse horticulture. As part of this mission, Panasonic Industry’s wireless communication modules are playing an important role in ensuring RED’s lighting systems operate efficiently in demanding greenhouse environments.

“Partnering with RED Horticulture allows us to contribute to their mission to provide more sustainable and energy-efficient lighting solutions to a world where high-tech greenhouses are vital for ensuring producing healthy food in the present and future,” said Chetan Joshi, lead product manager of Panasonic Industry. “Our experience in driving radio performance in Bluetooth Mesh and other mesh networking protocols aligned perfectly with RED’s requirement for seamless networking for growth lighting control efficiency in horticulture.”